Collaborations & Partnerships
We can’t think of anything better than making a new friend! We’re always looking for partners who can help us bring new beautiful solutions to all of you. We love the idea of creating that little something extra that can turn an ordinary day into an extraordinary one. Whether it’s designing the perfect bag for your dream vacation, introducing you to the most innovative new razor, or giving you something brand-new with a super-special meaning, our collaborations are all designed to bring more function (and fun) to your everyday.
Vera Bradley + Pura Vida
When you know, you know, and when we met Pura Vida, we knew we just had to collaborate. We were so drawn to their commitment to giving back. Pura Vida bracelets support 650+ artisans worldwide. We also loved their cool use of color and their story — they too were started by two best friends. For our very first collection together — an everyday backpack and a must-have bracelet — we took cues from Pura Vida’s breezy beachside vibe and our own signature easygoing style. The best part? You won’t find these limited-edition styles anywhere else.LEARN MORE
Vera Bradley + Crocs
Crocs™ is our absolute favorite when it comes to comfy, cute footwear we can wear from waterside to weekend ... so of course we jumped at the opportunity to partner with an iconic brand that values practicality, style and fun (just like us)! Our first collaboration with Crocs™ pairs some of their best-loved designs — the Classic clog and Freesail, the summer-ready Sloane Slide and the versatile Kadee Flat — with our happiest new hues and prints. We are in love with the print placement and quilting detail that are exclusive to us!
Starbucks + Vera Bradley
Vibrant hues, hibiscus blooms and patio prints perfected were the inspiration for our first-ever collection with Starbucks®. Launched in May 2019, this limited-edition assortment features drinkware, stationery and a few small accessories. This colorful collection is available in select countries, mostly in Asia, including Thailand, Korea, Cambodia, Singapore, Vietnam, Hong Kong, Indonesia, Malaysia, the Philippines and Taiwan, as well as in Australia.
Vera Bradley + Venus
We have long admired Gillette® for its innovative product introductions, and Venus razors are a fan-favorite if you ask the many women in our office. That’s why this spring we were so excited to announce our partnership with Gillette® Venus. The first grooming and fashion collaboration of its kind, the Vera Bradley + Venus collection features advanced shaving technology from Gillette® Venus and a fun take on our popular Daisy Dot Paisley pattern. The collection includes a custom-designed razor handle and blade refills, disposable razors and an ultra-creamy shave gel. All are available for purchase on Target.com now and at Target™ stores starting Sunday, April 7.
New Hope Girls + Vera Bradley
As soon as we were introduced to New Hope Girls, we knew we had to do something to support their important work. The Dominican Republic-based non-profit provides light and life to girls and women from some of the darkest and most difficult places. In 2016, we were able to help New Hope Girls achieve their dream of having their very own workshop. Earlier this year, in honor of International Women's Day, we proudly partnered with New Hope to created two exclusive, limited-edition designs. Both special styles sold out within hours, but you can still support New Hope Girls by buying one of their own designs or making a donation.LEARN MORE
Vera Bradly for QuiltCon
Quilting has always been one of those extra-special design details that makes us ... us. That's why we're so excited to be a Platinum Sponsor of this year’s QuiltCon. Presented by the Modern Quilt Guild®, QuiltCon is the largest event of its kind. This year's event was held in Nashville, Tennessee, and brought thousands of quilters from around the world together for four days. We were so excited to mark our involvement with a limited-edition print in select styles. This year’s collection sold out quickly, but look for new capsule collections in the works.