Ultimate Backpack in African Violet

Please review errors highlighted below in red.
SKU #13940165  | 11 ½" x 14 ¾" x 5 ½" with 31 ¼" adjustable straps

The perfect size for our younger fans, or to use as a handbag, this smaller backpack style is still big enough to fit school and file folders. Inside, it features a secure zip pocket, plus there’s a large zippered compartment on the back. And under the front flap, there’s even more organization, including a deep multifunctional compartment that’s a perfect fit for a tablet.

Details & Care Tips


  • Main compartment designed to fit school or file folders
  • Secure zip pocket inside and large zippered compartment on back
  • Under front flap, two slip pockets, ID window and deep multifunctional compartment that’s a perfect fit for a tablet
  • Slip pocket behind front flap
  • Side slip pockets
  • Adjustable shoulder straps plus top handle

Care Tips

Machine wash cold, gentle cycle, only non-chlorine bleach if needed; line dry
African VioletPink SwirlsZiggy ZinniaPetal PaisleyFanfareBlue BayouClementineCanterberry MagentaHeather

Carry this color and show your support for breast cancer research. Learn more about the Vera Bradley Foundation for Breast Cancer.

This style can be Personalized!
Learn more about Personalization

$88.00 $66.00
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Customer Reviews

Ultimate Backpack 3.4 5 8 8
NOT functional for back to school I bought this for my 12 year old daughter, she's so disappointed. The backpack wouldn't even fit her ONE binder. Realistically, it's too small for any child beyond preschool. July 27, 2014
Love it! I love the new design! I especially appreciate that the metal hardware on the straps is lower down on the strap. On past versions, when I had the straps adjusted to the length comfortable for me, that metal always rubbed against my inner arms as I walked. Very annoying, to the point where I stopped using my Vera backpack. This new version doesn't do that--thank you!!! I, too, am a little stumped as to why the side pockets are not sized to hold a water bottle. I don't mind though, as I can find other uses for those pockets, however it is a little strange as I imagine water bottles are what most people would want to put there. The only thing I wish they would add is a ring or key fob inside the front flap. It would be great to be able to attach my keys or my Vera Clip Zip ID and have confidence that they would not fall out or get lost. Overall, though, I love this new backpack! July 14, 2014
great new design! I love that the new design is big enough for me to carry my Macbook Air when I need to, as well as file folders. I wish the side pockets were big enough for a water bottle, but I've been able to slip my bottle in the new pocket behind the front pocket. I love the pink swirls color, would like it in classic black. Finally a backpack that doesn't look like a schoolbag yet is functional enough for work. Thanks Vera! July 9, 2014
Awesome Backpack for school Love it love it yes yes yes Vera Bradley all the way!!! July 9, 2014
A huge backpack now-not a keeper I was really excited to get the new backpack hoping that the new front pockets and slightly larger size would impress me. However, it is much larger in the main body (I think almost a full blown backpack for school) and the small pockets underneath the front of the flap are hard to get things in and out of. It still has the same side pockets as the backpack and the trim on the front is now gone to make it more fashionable or maybe to save on cost to VB. As I examined mine over the weekend, I sadly took it back new and unused to the store on Sunday. If you are looking for a bag to carry a whole lot of stuff in in the main compartment and not to use this bag for a small backpack style purse like I was planning to use mine for, you may like it. I would rather that VB kept the size of the regular backpack and just added some pockets to the front flap where an Ipad is supposed to go. I hope that the original sized backpack returns in the new patterns. July 1, 2014
Saw this backpack in the store. Was very disappointed in the new styling. The base is very wide and the top is very narrow. Do not care for it at all. I own the previous backpack style from LAST year in 4 patterns that was redesigned as well as the older one in several patterns as well.. This is definitely not a style I would carry as a purse as the other two. I did not purchase even though I love the new Ziggy Zinnia pattern. June 30, 2014
Functional The backpack is functional as my title implies, love the Pink Swirl; however, I would like to own it in the Classic Black for business travel, please consider. The backpack is great for travel, hands free! June 28, 2014
cute, but not quite ultimate I just got this backpack today. While it is roomier on the base of the bag, it tapers up pretty slender at the top. This makes the side pockets to small to carry a water bottle in.I don't know why the designers at Vera Bradley didn't take this into consideration. The old backpack will fit a regular size water bottle, and the style before that didn't. 'It would be perfect if I could carry my water bottle on the outside instead of on the inside of my bag (makes sense). I think many reviewers will feel the same way. Otherwise, it has lots of pockets on the outside and a zipper pocket inside. Maybe by the next backpack revision they will get it right. June 27, 2014
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