Top Brands chosen as industry representative.
Fort Wayne, Ind. (June 4, 2009) – Internationally known handbags, luggage, stationery and eyewear company, Vera Bradley is kicking off its corporate incentive and gift program. This program offers Vera :Bradley merchandise to corporations and industry distributors for use as premiums, incentives and business gifts.
As part of the new program, Vera Bradley will be working exclusively with Top Brands in Oshkosh, Wis., who will represent them in the premium and incentive marketplace.
“We are pleased to be partnering with Top Brands in this corporate marketplace,” says Doug Atkinson, manager of corporate sales at Vera Bradley. “Top Brands’ experience and national exposure provides the perfect channel for placing our fashionable and functional handbags and accessories into corporate recognition and incentive programs. We look forward to growing this sales channel with them.”
“The Vera Bradley brand is very strong because of its popularity and quality and we are excited to welcome Vera Bradley into our family of well known brands,” says Norma Jean Knollenberg, owner of Top Brands, Inc. "The price points are varied and because Vera Bradley appeals to a wide variety of age groups, there will be products for all programs.”
Items included in the program: handbags, cosmetic and eyeglass cases, travel gear, business bags, and accessories.
About Vera Bradley: Vera Bradley handbags, luggage and accessories have recently been seen on: Desperate Housewives, Brothers and Sisters, According to Jim, Samantha Who and in more than 20 feature-length films, as well as in celebrity gift lounges surrounding the Tony Awards, Daytime Emmys and Sundance Film Festival. Fort Wayne-based Vera Bradley was founded in 1982 by friends Barbara Bradley Baekgaard and Patricia R. Miller. In addition to a distinctive collection of signature handbags, Vera Bradley designs stationery, rolling luggage, innovative limited edition lines, tableware, fine rugs and eyewear.