Store Opens in Sacramento

Vera Bradley Opens Store in Sacramento

Branded store to be located at new lifestyle center: Fountains at Roseville

FORT WAYNE, Ind. (August 1, 2008) —Vera Bradley, a leading manufacturer of handbags, travel bags and accessories, will open its 17th branded retail store in Roseville, California. The store will open on Saturday, August 2nd at noon.

The 1,674 square-foot store, located near the center fountain, is designed to immerse the consumer in the brand through a lifestyle presentation.

“Every detail: the fixtures, furniture, rugs, paint colors, even the lighting, has been carefully selected by the Vera Bradley design team,” says Kim Mack, VP of Retail. “Our consumers will be able to experience the brand within an environment that is interactive, fun and features the entire range of Vera Bradley products.”

In addition to its internationally recognized handbags, accessories and travel items, Vera  Bradley at The Fountains will carry a complete range of Vera Bradley products, including rolling luggage, tableware, stationery, rugs and men’s ties.

The store’s address is 1182 Roseville Parkway, near the center circle next to Anthropologie. Store hours are Monday through Saturday 10 am to 8 pm and Sunday 10 am to 6 pm. The store phone number is (425) 646-6625.

About Vera Bradley: Vera Bradley handbags, accessories and luggage have recently been seen on Desperate Housewives, Brothers and Sisters, According to Jim, Samantha Who and in more than 20 feature-length films, as well as in celebrity gift lounges, including the 2008 Tony Awards, 2008 Daytime Emmys and 2008 Sundance Film Festival. Fort Wayne-based Vera Bradley was founded in 1982 by friends Barbara Bradley Baekgaard and Patricia R. Miller. In addition to a distinctive collection of signature handbags, Vera Bradley designs stationery, rolling luggage, innovative limited edition lines, tableware, fine rugs and eyewear.

Vera Bradley Retail Store Locations: The Summit, Birmingham, Ala.; San Francisco Centre, San Francisco, Calif.; Santana Row, San Jose, Calif.; Ala Moana Center, Honolulu, Hawaii; Deer Park Town Center, Deer Park, Ill.; Oakbrook Center, Oakbrook, Ill.; Jefferson Pointe, Fort Wayne, Ind.; Town Center Plaza, Leawood, Kan.; The Natick Collection, Natick, Mass.; Somerset Collection North, Troy, Mich.; Bridgewater Commons, Bridgewater, N.J.; Bayshore Town Center, Glendale, Wis.; The Shops of Saddle Creek, Germantown, Tenn., The Americana at Brand, Glendale, Calif.; Watters Creek, Allen, Texas; Bellevue Square, Bellevue, WA.

CONTACT:
Melissa Cordial
mcordial@verabradley.com
(260) 207.5176
(260) 437.7797

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