Giving Back

Tied to hope

Vera Bradley’s caring culture is most apparent in our robust giving back programs. In fact we have a whole department dedicated to this work! Our company's primary corporate cause is breast cancer research. Vera Bradley donates approximately $1 million annually to the Vera Bradley Foundation for Breast Cancer.

Vera Bradley Foundation for Breast Cancer, Inc.

Since our founders Barbara Bradley Baekgaard and Patricia R. Miller began raising funds in memory of their friend and co-worker Mary Sloan, the Vera Bradley Foundation has contributed more than $23 million toward a future free from breast cancer. All funds support the talented clinicians and researchers working toward a cure in the Vera Bradley Foundation for Breast Cancer Research Laboratories at the Melvin and Bren Simon Cancer Center in Indianapolis. Through the Vera Bradley Foundation, we contribute to a future free from breast cancer and we invite others who share our passion for the cure to join us in the effort. Visit verabradley.org for more information.

More Philanthropic Causes

Vera Bradley recognizes and appreciates the valuable role our hometown community has played in our success. That is why we give generously to many non-profit organizations in Northeast Indiana. In addition to helping sustain these important operations, we have also partnered with agencies for major capital improvement projects. Among them are our river greenway, a women’s shelter, and two children’s zoo expansions.

Reaching beyond our hometown, we match our employees’ contributions to local United Way agencies and other non-profits that are important to them nationwide. Our Volunteer Time Off program encourages employees to apply their time and talents at a non-profit mission of their choice on paid company time one day per year. In all, we donate product and dollars to more than 3000 causes annually.

The partial list below represents some of the diverse causes and fundraisers we have supported in the past:


Donation Request Qualifications

Vera Bradley makes both cash and product donations. Before filling out our online application, please be sure your cause meets the requirements provided below. Requests received by telephone, fax or mail will not be considered.

  • You must submit proof of your tax-exempt, nonprofit status to be considered.
  • Your cause must be beneficial to the health, well-being or education of people in need.
  • All product donation requests must be received at least 90 days prior to the event.
  • All monetary donation requests must be received at least six months in advance.
  • We do not support individual schools or religious organizations.
  • We do not give to political causes, candidates, or campaigns.
  • One donation limit per organization per year.
  • Incomplete forms will not be considered.

If you would like Vera Bradley to consider supporting your cause,
please submit a charitable request.

Please note: We receive approximately 100 requests per week and we carefully review each. While we would like to contribute to all organizations, we are unable to do so.