Three-O Tote in Plum Crazy

Please review errors highlighted below in red.
SKU #12474137  | 16 ¼" x 12 ½" x 4" with 12" strap drop

Happy birthday, Vera Bradley! We're marking the company's "big 3-0" with a tote worth celebrating. The classic, medium-sized bag features piping detail, a front pocket and a recessed zipper for fun, function and a little extra security.

Details & Care Tips


  • Classic, medium size
  • Piping detail on front pocket
  • Recessed zippered top
  • Four interior slip pockets and a zippered pocket on back

Care Tips

Machine wash cold, gentle cycle, only non-chlorine bleach as needed, line dry

Carry this color and show your support for breast cancer research. Learn more about the Vera Bradley Foundation for Breast Cancer.

This style can be Personalized!
Learn more about Personalization

$74.00 $51.80
Yes, I’d like to Gift Box this item ($4.95 each).
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Customer Reviews

Three-O Tote 3.9 5 68 68
Absolute Favorite This is a great size for just about everything and the best part is the zip top closure. Most of the time, I use it with the wristlet to as a combination diaper bag/hand bag to carry essential stuff for my toddler. I've also used it to keep my in case of stuff for trips out of town, and as a briefcase of sorts for job interviews. April 26, 2014
Great Everyday Tote I love this bag! It's a wonderful everyday tote/handbag for the woman who commutes. The to zipper is a feature that's a plus and a must if you travel by public transportation. The exterior zip and slip pockets are great for holding small items like gum/mints, phone or commuter pass. The interior slip pockets are not to deep l but still functional to hold lip glosses, tissue, pens, cell phone, keys, tablet/ereader charger or cell phone charger. I can carry my Microsoft Surface tablet or Nook in the tote if I choose. If you need to carry a light jacket or sweater you will need to consider a larger VB tote. However this is a good design for tote that needs to function as a handbag. It also washes very well. the Marina Paisley pattern is beautiful. March 23, 2014
My new favorite tote I wished they'd keep around This is my new favorite. I usually get the Vera bag, which is great for large items. This feels more like a purse and I'm now using this everyday. I wish they'd keep the Three-O tote around longer to be able to purchase in newer patterns. March 3, 2014
Good alternative to the Villager This bag is one of the largest purses available from Vera Bradley. Sadly it replaced the Villager. I hope VB will bring back Villager.and if on the retired list,decide to keep Three O tote,even retooled to take customer comments to heart. I LOVE LOVE LOVE Vera Bradley bags,and prefer a larger purse to use on an every day basis. Please don't discontinue the Three O if its the onl large purse you'll carry. I can deal with smaller pockets inside,etc. And the longer strap drop is important too..the ability to put the bag over my shoulders. When I have a big coat on is a MUST. February 6, 2014
Great I love this bag! in the main pocket I keep my iPads, phone, camera, earbuds, and tech organizer. In the zip pocket I keep my Ipods and earbuds! This holds so much and is very cute! December 21, 2013
Interior pockets are small I own 4 of these. I read several reviews before purchasing a new V.B. style. Most of the reviews compared this bag to the Villager which I had never carried before purchasing the Three o Tote. I have since then purchased a Villager (only one though). So here goes my opinion on the two bags. The Three o Tote has small interior pockets which are set lower in the bag than what I would expect considering the pockets on most VB bags. There are also several seams on the interior that mislead you to think it is a slip pocket when reality is that it is the seam from the outside pockets (hope that makes since). The bag is quilted on the inside which is a plus and the strap drop is good and sits on the shoulder with plenty of room. I have not washed any of mine but have noticed with minimal use that the top of the bag especially around the zipper area is starting to lose a little shape (not really that big of a deal) and I believe this is because the zipper does not sit at the top of the bag like the Villager does. Rather the three o tote has a zipper that is recessed about an inch from the top of the bag. I prefer the shoulder strap of the three o tote due to it is wider and it starts at the top of the bag. The villager strap starts at the bottom of the bag and stops about three inches below the top of the bag. I would prefer that the strap go all the way to the top of the bag so the strap would not look so sloppy. I do sew and have been thinking about sewing the strap on up higher to almost the zipper. Just haven't been brave enough or taken the time to do it. So with all that being said neither bags are one of my favorite VB bags and I own plenty. Would rather have a Laura. November 9, 2013
Great Tote for Lots of Uses!! I love this tote. I have it in Midnight Blues, and it fits pretty much everything. VERA PLEASE KEEP MAKING THE LONG STRAPS, they are great. I use it for school/work, I can easily put my ID, cell phone, other stuff like that in the 2 big pockets on the outside.. Also, the size of it is perfect. It fits a lot of stuff, I have my school binders/books, and I can still manage to fit in a water bottle or something small like that. I like the zipper, it makes me feel more secure about my stuff in there. I highly recommend buying this bag to anyone because it is cute and very useful!! October 17, 2013
Big bag/lots of uses I have this tote in Plaid meets Paisley. It is unbelievable how much you can fit in it. I have several thin folders for my work, my lunch with drink, wallet, medications with sugar testing meter,smalls(like lip gloss), that fit in the inside pockets. The 2 outside pockets are great! I put my cell phone .car keys and my work ID in them for quick access. And I still have more room! You won't be sorry if you get this bag. October 11, 2013
Love the long straps Vera , PLEASE keep the long straps (11 & 12") it's so nice to be able to put up on shoulder with coats. Also plus size women need the longer strap. This bag is nice but would love it to be wider, a tad too narrow. September 12, 2013
MY PROS AND CONS WITH THE THREE-O TOTE I purchased this tote in the Limes Up print which is quite adorable. Here are my Pros: Attractive has 2 big outside pockets. Has several inside organizing pockets. very functional Here are my Cons: Straps too long, would have preferred 10" Base too small; falls short of 4' would have preferred 5' Otherwise would have given it 5 stars instead of 4. VERA PLEASE STOP MAKING YOUR STRAPS TOO LONG AND MAKE THIS TOTE SLIGHTLY WIDER! September 9, 2013
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