Tag Archives: Fall 2011

Campus Classics

  Our new Middleton Collection combines olive – one of the hottest colors for fall – with cotton twill and antiqued brass hardware for a look that is traditional and timeless. Oxford-style eyelet detail in tobacco brown leather is inspired by the menswear trend, while inside, the girly, pink and green floral camouflage lining is […]

Liz on Location for Fall 2011

Trend Reporter Liz shares tales from the set of the Fall 2011 catalog photo shoots. The Fall 2011 catalog photo shoot took us from Fort Wayne, Indiana, to Atlanta, Georgia, with a barrage of memorable stops and folks in both locations. First, in Vera Bradley’s Hoosier hometown, we visited some local landmarks, including Power’s Hamburgers, a […]

And the award goes to …

Though most students are in the thick of summer vacation, it’s never too early to start plotting a back-to-school style strategy. We wanted to help, so we pulled together our favorites for the fall. Allow us to present our Top 10 Styles for School, starting with No. 1, the Vera, which we dubbed “Most Likely […]

Fall is here!

You’ve waited patiently. You’ve crafted Wish Lists and scouted out your favorite new colors and styles. And today, it all pays off. Welcome Mocha Rouge, Plum Petals, Happy Snails and Safari Sunset, and all of the cute new styles of Fall 2011! We would love to know which palette pleases you most this season. Vote […]

And the new styles are …

We’re releasing ten new Signature styles with Fall 2011 (available online and in stores tomorrow, July 7). Here is a taste of what’s coming … East West Tote This handsome horizontal tote is ideal for housing magazines, books and any other daily essentials. The clean and simple styling features three interior slip pockets, a hidden […]

Safari Sunset

Trend Reporter Liz takes us, color by color, through Fall 2011. Would you like to make a statement? Because I know I would. I can’t wait to wear this pattern with fall neutrals. Pairing these intense colors against the perfect trench coat or army green jacket will have people doing double takes and asking, “Where […]

Mocha Rouge

Trend Reporter Liz takes us, color by color, through Fall 2011. The line work in this print was deeply inspired by the hand-drawn style of graphics and illustrations proving to be so prevalent this season. We love incorporating trends from the art industry and adore the free-flowing feeling conveyed in this pattern. With the strong […]

Happy Snails

Trend Reporter Liz takes us color by color through Fall 2011. Are you ready for something really fabulous? Seriously, are you ready? Because the Fall 2011 line is a knockout and I am not just saying that because I work here. (Ok, maybe a little …) Let’s start with a little joy, shall we? This […]

The places in the pages

We traveled to Atlanta, Georgia, for our Fall 2011 catalog photo shoot, before wrapping up at some scenic hotspots in our hometown of Fort Wayne, Indiana. Since we can only fit so many images in the pages of our mailings, we wanted to provide a little extra eye candy from these beautiful backdrops. Emory University […]