Inside Stitch

The official Vera Bradley blog

Seventeen Style Pro Picks: Top 10 Back-to-School Must-Haves

Seventeen Style Pro Melissa, a fashion-trend expert, weighed in on her top 10 favorite Vera Bradley back-to-school must-haves. Here’s a look at what she recommends to help you stay on trend and why.Seventeen Style Pros back-to-school picks

Seventeen Style Pros back-to-school picksThis blanket is perfect for chillier nights in and can also be used for outdoor adventures. One side is water-repellent polyester and the other is super-soft fleece.

Seventeen Style Pros back-to-school picks

Crossbody bags are a must for casual days on campus and fun nights out. The bright teal brings a pop of color to your wardrobe.

Seventeen Style Pros back-to-school picks

While excellent for trips, this bag is also a great go-to to pack up all of your essentials for long days away from your dorm room.

Seventeen Style Pros back-to-school picks

This is the backpack you need for an organized school year. Big enough for all of your study must-haves, this bag has mini pockets to keep school supplies and more in place.

Seventeen Style Pros back-to-school picks

Bring a luxe look to your everyday school style with this adorable leather backpack. The inside pattern and gold-toned hardware details make it a true standout on campus.

Seventeen Style Pros back-to-school picks

The Ella Tote is a versatile bag that’s great for toting a few supplies to class or meeting up with friends. Its zipped pockets keep all of your gear secure.

Seventeen Style Pros back-to-school picks

Every girl needs a wristlet when heading off to college. This all-in-one version holds just your essentials for days and nights when you want to travel light.

Seventeen Style Pros back-to-school picks

Stay up-to-date and on schedule in style! Opt for this colorful agenda that includes monthly and weekly spreads, a notes area, conversation table, bookmark and stickers.

Seventeen Style Pros back-to-school picks

Keep your laptop safe when traveling to and from class with this messenger bag. With space for books and folders, you’ll be set for a day of studying and paper writing.

Seventeen Style Pros back-to-school picks

This bag will come in handy for trips home, overnight adventures with your new college friends or weekends away to visit your besties from high school. It’s carry-on compliant and has five inner pockets to keep you organized on the go.

Shop these expertly chosen back-to-school picks online and in stores

Kids’ Stuff: Curated Elementary Backpacks

While you’re checking off her Elementary School supplies list, don’t forget the perfect backpack to put them in! To help you find the right one for the cute kiddo in your life, we’ve narrowed down our selection based on popular student styles. Choose the look she gravitates toward below and you’ll find the backpack she’s sure to love. She’ll be so excited to show off her new bag to her classmates that she’ll forget all about her first-day jitters.

For the Preppy Student

For the Preppy Student

[Get the look: Pencil Set with Tin in Katalina Blues | Lunch Bunch in Katalina Blues | Lighten Up Rolling Backpack in Katalina Showers ]

For the Artsy Student

For the Artsy Student

[Get the look: Head Wrap in Katalina Pink | Click Pens in Parisian Paisley | Mini Notebook with Pocket in Parisian Paisley | Campus Backpack in Parisian Paisley]

For the Chic Student

For the Chic Student

[Get the look: Flower Stud Earrings | Lunch Sack in Katalina Pink | Small Colorblock Backpack in Katalina Pink ]

Help her board the bus with confidence.
Shop our new kids on the block online and in stores

Pick Your Pack: Curated Elementary School Backpacks

Kids are trading in their popsicles and bathing suits for pencils and backpacks as another summer break comes to a close. The season’s end brings the beginning of back to school and the launch of her best year yet. Kick off the school year with lunches packed, pencils sharpened and a backpack fit for fun! We’ve compiled our top three picks for the playground and beyond.

Shop Back to School online and in stores

Show Your Spirit: Vera Bradley Collegiate Collection

Vera Bradley Collegiate CollectionGoing back to school? We’re coming with you! Our Vera Bradley Collegiate Collection will be at select campuses across the United States this fall. Show your school spirit by shopping your school’s collection.

Vera Bradley Collegiate Collection

Now, let’s make things interesting with a friendly competition. We want to see who has the most school spirit. Share your Vera Bradley Collegiate Collection purchase and show your school spirit with #verabradley. We’ll update you with our findings each week to show which school on our list shows their pride the best.

See if your school is a part of the Collegiate Collection:

Vera Bradley Collegiate Collection

Want your school to win? Cheer them on by shopping the Vera Bradley Collegiate Collection!

Don’t see your school represented? Comment below to request a collection for your school.

Define the Design: Calf Hair

Define the design: Calf Hair

This posh line comes to you straight from the fashion market of Fall 2015. Formed from sumptuous, short-haired fur and trimmed in leather, our newest Calf Hair collection makes a bold statement. We asked the authorities on luxury, Associate CAD Artist, Lily, and Trend Reporter, Liz for their thoughts on this design.

Define the design: Calf Hair

Inspiration
“Fur and texture! We saw a lot of Fur trending and wanted to come up with a way to introduce this type of texture in our handbags.” – Liz

Winning Qualities
“We wanted the inside of the Calf Hair bags to be a colorful contrast from the chic construction of the collection, so we chose a cheerful painterly print: Watercolor Strokes. Barbara (Vera Bradley Cofounder) thought it would be fun to play on the cat theme of the Cheetah Calf Hair bags, so we created line drawings of big cats for the interior. Different lining prints for the solid colored Calf Hair and the Cheetah Calf Hair makes this collection more personal and unique!” – Lily

Trends
“The Luxury trend calls for high quality materials, textures and finishes and adding pieces in your wardrobe that transition to every season while still being trendy.” – Liz

Adjectives:
“Sleek, textured, luxury, unique, chic”

Fit For:
“Calf Hair is luxurious without limiting itself to special events or evenings. It’s casual enough to dress up a work or weekend outfit, and chic to take to dinner or a party. I carry my bag day and night!” – Lily

Style Favorite:
“I love my Natalie Crossbody in Solid Black Calf Hair! It looks small but it actually holds a lot inside.” – Lily

The Natalie Satchel in Cheetah! A little animal print on the calf hair texture takes this handbag style to the next level. I love it with Jeans and a T-shirt, an all black suit or a little black dress.” –Liz

Shop Calf Hair online and in stores

Back to School Essentials: High School

High School ChecklistSummer is winding down and we’re looking forward to getting back to the books this fall. Going back to school can be daunting, but we’re here to help with a printable checklist for all of your needs. Just print off the list below and head back to high school with a little more confidence and a lot more style.

High School Checklist

[Download PDF]

Vera’s Birthday: Reasons We Celebrate Our Namesake

Vera BradleyAround this time every year, we look back on Vera Bradley’s fun, colorful life and timeless sense of style. Join us as we remember her birthday with the top five reasons we celebrate her, courtesy of her daughter and Vera Bradley Co-founder, Barbara Bradley Baekgaard.

Top Five Reasons We Celebrate Vera

1

It’s fun to celebrate the birthdays of the ones we love, including our coworkers.

2

A mother, grandmother, model and Vera Bradley sales representative, she was an inspiration!

3

Birthdays were so special to her. She always made them fun and always had cake in the kitchen. She served her famous Yum-Yum Cake for all of her grandchildren’s birthdays, and they still love it to this day. (You can find the recipe in our cookbook, Vera Bradley: Cooking with Friends.)

4

It’s a great way to honor her. As our namesake and one of our very first sales representatives, she was and still is such a big part of the company.

5

It keeps her memory alive.

Join our celebration of Vera starting August 6. Enjoy 25% off and more treats online and in stores

Tailored for Teens: Curated High School Backpacks

It’s almost time to head back to school, and for Vera Bradley fans, that’s a good thing! We love helping you get ready to start the year off right, and if you have a backpack on your shopping list, you’re in luck. We’ve got styles for miles, and just the one to match your personality.

To help you sort through our selection, we’ve handpicked Vera Bradley backpacks for different types of teens and threw in some matching outfit ideas for extra credit. Check out our head-to-toe style suggestions below:

For the Preppy Student

Tailored for teens

[Get the look: October Stud Earrings | Colorblock Enameled Bracelet | Mini Notebook with Pocket in Katalina Pink | Mechanical Pencil Set in Katalina Pink | Double Zip Mailbag Crossbody in Katalina Pink]

For the Artsy Student

Tailored for teens

[Get the look: Wishbone Wrap Bracelet | Study Buddy Notecards in Katalina Pink | Tassel Earrings | Lighten Up Grande Backpack in Katalina Pink Diamonds | Pencil Set with Tin in Katalina Pink]

For the Chic Student

Tailored for teens

[Get the look: Lighten Up Travel Cosmetic in Katalina Showers | Semi-Precious Treasure Necklace | Click Pens in Katalina Blues | 2016 Student Agenda Book in Katalina Blues | Trimmed Vera Laptop Tote in Classic Navy]

Give your books a new look. Shop these backpacks online and in stores

Define the Design: Sycamore

Define the design: Sycamore

Polished yet playful, our newest collection is full of classic pieces that pair with your favorite pumps. Gold-toned hardware add spark to these smart leather looks. Designed to go from office to outings, trend reporter, Liz, gives us the strategy behind Sycamore.

Define the design: Sycamore

Inspiration
“This season we wanted to add some new neutrals and a bright punch for Fall. Red has taken a back seat for several seasons so we were happy to see it trending again and chose to spotlight it in this collection.”

Winning Qualities
“The new styles and colors are all about minimal luxury,  people that love high quality materials that they can wear for years to come will love these additions”

Trends
“The new styles are slightly more casual and slouchy. We did a few un-quilted styles that have paneling details that sets them apart from other collections. The look is more minimal and the function is all about ease of use.”

Adjectives:
“Soft, lightweight, minimal”

Style Favorite:
“The new Meredith Crossbody in Tango Red. It’s so simple and the casual style allows it to mold to your body, making it super comfortable”

Define the design: Sycamore

Shop Sycamore online and in stores