Inside Stitch

The official Vera Bradley blog

Passports and Pink Swirls

Vera Bradley Tickled Pink 2014
Every year, on the first Friday of October, The Vera Bradley Foundation for Breast Cancer hosts Tickled Pink, a gathering of girlfriends in support of breast cancer research.

Guests had their model moment on the pink carpet before entering our headquarters, adorned with a rosy palette of tissue pom-poms and oversized Pink Swirls posies. The ladies were invited to indulge in delicious drinks and decadent fare from local vendors, while acquiring stamps in their Pink Passport for participating in activities like a hands-on scarf-tying tutorial, tarot card reading and a spinning wheel of surprises. All this fun against the live jazz-fusion stylings of the Alicia Pyle Quartet.

Vera Bradley Tickled Pink 2014

Vera Bradley Tickled Pink 2014

Vera Bradley Tickled Pink 2014

Vera Bradley Tickled Pink 2014

Vera Bradley Tickled Pink 2014

Vera Bradley Tickled Pink 2014

But the highlight of this evening, as it is every year, was the moment the more than 450 guests, 60 survivors and team members from the Vera Bradley Foundation for Breast Cancer Research Laboratories at the Indiana University Melvin and Bren Simon Cancer Center, looked on as Executive Director Catherine Hill revealed a check for $3.2 million, the amount the Foundation raised for the cause this year.

Vera Bradley Tickled Pink 2014

Vera Bradley Tickled Pink 2014

Vera Bradley Tickled Pink 2014

Vera Bradley Tickled Pink 2014

Many sincere thanks to all of the volunteers, sponsors and guests who made Tickled Pink 2014 an evening to remember.

Love is In The Details

This week, we’re exploring the very special features that elevate a style’s status from simply fashionable to favorite. Here are some of the traits our team members adore …

Triple Zip Hipster

Triple Zip Hipster

I am always on the go, so Crossbody styles are my only mode of purse transport. I love the Triple Zip Hipster! The two front zipper pockets keep my pens and pencils, phone, keys and gum quickly at hand.
-Emily S., Sales Consultant

Quilted Sophie Wristlet

Quilted Sophie Wristlet

I love the functionality and look of the Quilted Sophie Wristlet. The two zipper compartments are perfect to keep my phone in one area and my lip gloss in a different section. The two tones (I have the Black and Taupe) give it a sophisticated look, especially with the gold zippers.
-Jenna J., Financial Analyst

Quilted Sydney Crossbody

Quilted Sydney Crossbody

I love the hidden magnetic closures in the Quilted Sydney Crossbody. The pocket on the outside holds my phone perfectly, making it easy to grab when it’s ringing. Plus, I know it’s secure because the magnets are so strong.
-Allison W., Email Designer

Quilted Emma Satchel

Quilted Emma Satchel

I love my Quilted Emma Satchel! The 5 1/2 “ handle drop is ideal for wearing this handbag at my elbow. For those times where I need both arms (mostly when shopping), I can easily pull the adjustable strap out and wear it as a crossbody or shoulder bag.
-Ali M., Sales Communication Specialist

The Leather Collection

The Leather Collection

One of my favorite details about the Leather line is the quilting. I think it sets us apart and is a nice segue from our quilted cotton.
-Julie R., Accounts Receivable Representative

“Like” and follow us on Facebook for opportunities to chat about the beauty In the Details all week long!

#togetherinstyle in NYC

Vera Bradley #TOGETHERINSTYLE IN NYCThis past week, we officially raised our glasses to toast Vera Bradley’s first foray into leather with an intimate gathering of media and fashion influencers, held at our Co-founder, Barbara Bradley Baekgaard’s New York City apartment. Her co-host Zanna Roberts Rassi is an E! News Correspondent, Senior Fashion Editor for Marie Claire USA, Fashion Contributor for NBC’s Today Show and guest judge on Project Runway.

Other guests included:

Barbara counts seeing the Leather collection come to fruition as one of the most rewarding experiences of her 32 years in the business. “I am so proud of our entire team. It was so much fun putting this collection together and seeing the excitement it has created,” she said.  “This event was full of energy and positivity. I wish you all could have been there! Again, a huge thank you to everyone!”

A very special thank you to:

Vera Bradley #TOGETHERINSTYLE IN NYC

Vera Bradley #TOGETHERINSTYLE IN NYC

Vera Bradley #TOGETHERINSTYLE IN NYC

Vera Bradley #TOGETHERINSTYLE IN NYC

Getting cute with carry-ons

GETTING CUTE WITH CARRY-ONS
Packing for a flight is stressful enough without worrying about which bag to bring. We love these carry-on compliant options that prove air travel can be convenient and colorful.

Traditional …

Vera Bradley Travel Bags

Pictured: 1. Large Duffel in Moon Blooms | 2. Weekender in Pink Swirls | 3. Grand Cargo Bag in Ziggy Zinnia | 4. Grand Traveler in Classic Black

Shop Travel Bags

Totes …

Vera Bradley Travel Totes

Pictured: 1. Get Carried Away Tote in Flower Shower | 2. Tablet Tote in Moon Blooms | 3. Vera in Classic Black | 4. Travel Tote in Ink Blue

Shop Totes

What You’re Using …

Triple Zip Hipster

Triple Zip Hipster

I love the small slip pocket on the back. I used it recently when traveling and slipped my hotel key card in there for easy access.
-MamaSew, TX

Trimmed Vera

Vera Bradley Trimmed Vera

Lots of roomy organizers (larger one even holds my iPad Mini in its case). Just love this tote and it will be my go-to for travel.
-Lcjn, MI

Day Tote

Vera Bradley Day Tote

The straps stay on my shoulder and the look is much classier. It holds plenty without looking like luggage.
-Travelingbabs, NY

Smartphone Wristlet 2.0

Smartphone Wristlet 2.0

I have been using the smartphone for travel, as it has: Less card slots, ease to insert and remove phone, clear viewing ID.
-LisaN, NC

Fit for fall’s festivals

From a jovial neighborhood Oktoberfest, to a fruitful harvest celebration, fall festivals will soon be consuming your cool-weather weekends. Whether plucking pumpkins or indulging in apple dumplings and hayrides, we suggest taking our accommodating Trapeze Tote along to carry all of your outdoor essentials.

Fit for fall’s festivals

1 | Trapeze Tote
2 | Soft Fringe Scarf
3 | Tablet Case with Stand
4 | Umbrella
5 | On a Roll Case
6 | Your Turn Smartphone Wristlet
7 | In a Snap Card Case
8 | Soft Frame Case for iPhone 5
9 | Throw Blanket

Best of Fall

As we migrate into the colorful days of autumn, we take a look at a few favorites from the latest Fall colors and styles, chosen by Veronique, Vice President of Product Design, and Liz, Trend Reporter.

Shining MomentsWow FactorBlue EnvyIt's a Satchel Thing