Inside Stitch

The official Vera Bradley blog

And the new styles are …

We’re releasing ten new Signature styles with Fall 2011 (available online and in stores tomorrow, July 7). Here is a taste of what’s coming …

East West Tote

East West Tote

This handsome horizontal tote is ideal for housing magazines, books and any other daily essentials. The clean and simple styling features three interior slip pockets, a hidden magnetic closure and impressive versatility when it comes to pairing with your wardrobe. This bag is trending beautifully, east to west, from coast to coast.

Chain Bag

Chain Bag

Ladies, the ultimate feminine fashion statement has arrived. With a removable chain shoulder strap, one zip and three interior slip pockets, and a recessed zip closure, we gave you options framed in a timeless ladylike silhouette. Carry on.



We all have times when we need to get down to business. Why not look fashionable while we’re at it? This messenger-style bag is great for students and professionals alike, with a top handle and removable, adjustable shoulder strap for comfort on long days in the office or on campus. Add two slip pockets and a zip compartment on the front, a large magnetic pocket on the back, a spacious main compartment with  a zip pocket and a pushlock closure, and you have a colorful carryall you won’t be able to live without.

Lunch Date

Lunch Date

Is there room at the table for a little extra color? We hope so! The Lunch Date is the perfect size for most frozen entrees and boasts a cute, convenient ID window on the front. Two large slip pockets on the inside are great for housing ice packs and the entire thing is BPA free, easy to wipe clean and held together with a handy zip-around closure.

Grand Traveler

Grand Traveler

Now arriving, the ultimate carry on for the frequent flier or road warrior. The features on this bag are a dream: Handy trolley sleeve option to slide over the handle of your Rolling Luggage; two slip pockets in back and two slip pockets underneath the front magnetic flap; four large slip pockets inside; rolled handles and a removable, adjustable shoulder strap; exterior ID window; and a zip closure. Now, where shall we go?

Let’s get excited about Fall 2011 with … what else … a giveaway! Comment below and we will select one lucky winner to receive a free Chain Bag, in the Fall color of their choice. The entire collection is officially here, online and in stores tomorrow, Thursday, July 7!

*This giveaway is now closed. Thank you for commenting and congratulations to our winner, Sheri, who was randomly selected to receive a free Chain Bag! (This winner has already been contacted.)


  • Taylor F says:


  • Taylor F says:

    I would have to say mocha rouge

  • Carol Mock says:

    The Attache in Safari Sunset and the Grand Traveler in Plum Petals are the ones I want!

  • I love the Plum Petals, and the East West Tote.

  • briana says:

    I love the new styles. I watched them today on QVC.

  • Kaitlyn12Rose says:

    love love love the new patterns and the new bags!!!

  • Lisa Parker says:

    I think the chain bag looks interesting. It is nice to see something new in the styles. I think Vera does a good job of keeping things interesting.

  • Clarissa Bowen says:

    Vera Bradley makes fall beautiful! The chain bag and east west tote are my favorites! The new styles are fun and love the colors!

  • Janaya Buck says:

    I have already purchased several new Vera Bradley items in my new Fall pattern, Mocha Rouge. I cannot wait until even more items are released… like the stadium blanket for my college apartment!! I’m going to have a room decked out in Vera, what more could a girl ask for?! Another job well done, Vera Bradley ladies!

  • Susan says:

    My favorite is Happy Snails, it’s such a cute pattern. The chain purse is also cool and a must have for Fall fashion!

  • Carol M. says:

    Love the patterns – will have to get the Grand Traveler – – – Safari Sunrise or Mocha Rouge – I can’t decide! Thanks for the wonderful new colors!

  • cassandra says:

    Does anyone else agree Vera Bradley needs to make beddings and such? You know blankets and sheets! Love the new prints and styles!

  • Rachael says:

    I absolutely adore all of the new fall colors! I can easliy say that they all beautifully represent the fall and can’t wait to show them off this coming school year! My pink twirly birds laptop backpack will look fabulous with Vera’s new “happy snail”! Now I can’t wait for the winter patterns! Thanks!

  • I just bought a “Get Carried Away” Tote for our older daughter and am looking at another for our other daughter…and… :o)
    Love the styles and patterns! One of my favorites is “Mocha Rouge”. Thanks so much for this giveaway!

    Blessings & Aloha!

  • Halie says:

    I LOVE all of Vera Bradley’s purses. I wish I could have every single one of them!

  • says:

    I have really been bitten by the Vera Bradley bug!! I love checking on what the current deals are!! I may be retired – but, young at heart!

  • I love these bags and would love to win one, I need a second job to keep up with my Vera Bradley addiction so winning one would be incredible!

  • Kryston says:

    Wow, these colors are so cute and really unique. I would absolutely love to win one. I adore Vera Bradley, the colors are one of a kind. Vera Bradley is to die for and I always recommend it to all of my friends. Vera Bradley = Brilliant!

  • Shara says:

    I just love the Grand Traveler in Mocha Rouge but would be over the moon to win anything from Vera Bradley, my all time favorite designer!!

  • Hana Hernandez says:

    I have lot of Vera Bradley and I can’t wait to add
    Mocha Rough to my collection!!!!!! SOO I’m praying
    You’ll pick me!!:)

Leave a Reply