Success in Seaside

Despite brief rain showers and less-than-ideal temperatures, the 9th annual Seaside School Half Marathon and 5K Run and after party were a tremendous success, thanks to the participants, sponsors and volunteers who came out in support of Seaside Neighborhood School. Proceeds from the event are used to pay for staff and equipment used for elective classes, such as journalism, art and music, as well as an additional math teacher. This grants the students smaller and more advanced classes.

As residents of the Seaside, Florida, community (Vera Bradley proudly owns the breathtaking Inn by the Sea), members of the Vera Bradley family have long felt ties to the area. When our Chief Executive Officer Mike Ray discovered this particular community event, he felt it was a wonderful way to become involved. The 2011 race marked Vera Bradley’s fourth year as a main sponsor.

Vera Bradley CEO Mike Ray with Co-founder Barbara Bradley BaekgaardVera Bradley CEO Mike Ray with Co-founder Barbara Bradley Baekgaard

As one of the many rewards for their efforts, each finisher receives a Vera Bradley Tote, in the color of their choice. Our familiar patterns coated the coastline as previous participants showed up with Totes from prior years and the new Spring patterns, Blue Lagoon, Boysenberry, Folkloric and Lemon Parfait, spread across the finish line to mark 2011.

Spring 2011 Totes

Perhaps our favorite part of the festivities, it was great to see all of the friendly faces at our pop up store Saturday and Sunday, and meet so many new friends, including Adrianne, a breast cancer survivor who particularly touched our hearts.

Vera Bradley pop-up store in Seaside, FL

at the Vera Bradley pop-up store in Seaside, FL

As always, we were thrilled to be a part of this amazing event, and want to send a special thank you to Cathy Brubaker, the Principal of Seaside Neighborhood School, who did an outstanding job helping us organize and create a memorable weekend for all.

Seaside School Half Marathon and 5K Run

Congratulations to the winners, participants and those who made the 2011 event such a success!

6 Comments

  • paige says:

    i had an absolutely wonderful time last weekend.
    the last time i ran a half marathon was over 20 years ago. when i heard my favorite little town hosted a half, that was sponsored by none other than vera bradley, i KNEW i had to train for it.
    we drove in from atlanta & were blessed to stay in the chickadee room at vera’s inn by the sea.
    i proudly carry my vera tote & am so thankful for all the love vera bradley gave to us runners!!
    i will be back, with many friends, next year!

  • Melissa Unrath says:

    My family and I had a wonderful time in Seaside!! Thank you to Vera Bradley, many other sponsors, and the many volunteers it takes to put together this fabulous weekend! I rocked a PR in the half and LOVE my new tote!! We will be back next year…and will bring more runners with me!! My kids want to run the 5k next year!! Thanks again!!

  • Teresa Morrison says:

    Thank you Barbara Bradley Baekgaard, for letting me take a birthday picture with you and your cake. I hope you had a wonderful birthday, the Seaside 5k and half marathon was certainly the highlight of mine.

  • mizunogirl says:

    Big thanks for this race. I LOVE IT! I ran it last year – and ran a personal Worst. Shortly afterwards I had surgery to repair my torn hip labrum, and have been recovering diligently….I registered for the race while I was still unable to run, using it as inspiration for my recovery. I’m now well on my way to a new personal best time at Seaside 2012. (And I’m bringing along me and oooh 10-12 of my closest friends). We rented one of the lovely Seaside “cottages”…going to “do it up right this year”
    There is NOTHING about this race that I did not love. The town is lovely, the “schwag” is great, the course is safe and beautiful, the people are so supportive of the race, wonderful dining and beaches. I love supporting the school, and not some nebulous large national charity.
    I’m more of a runner than a Vera Bradley person. (though I do love my VB bag!) and this is the only race in 4 years of running that i have ever repeated. I think this says a lot for the quality of the race, not only are the rewards excellent, but it is a great race to run.

    Bring on 2012′s race!!!! I’ll be the one busting out in tears at the finish. Never thought I’d run this well again.

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